Integrations - Native API & CRM Connections, Any Sector

Not Software as a Service

Software and a service - in any sector

Most marketing automation vendors sell you a login and leave the integration work to you, a freelancer, or a third-party connector. Kulea's integrations team builds the connection itself - directly into the API of the system you already run, whatever that system is and whatever sector you're in.

Our deepest, longest-standing integration expertise is in staffing and recruitment, where we connect natively to Vincere, Firefish, Bullhorn and Microdec Profile. But the underlying capability - our own proprietary ETLs, built and owned by our integrations team, and people who genuinely understand how to work inside a third-party API - isn't sector-specific. We've applied exactly the same approach for clients in construction intelligence, professional services recruitment, and brand consultancy.

Platforms we've connected

CRMs and platforms, not just ATSs

Outside of Vincere, Firefish, Bullhorn and Microdec Profile, here's what we've genuinely connected Kulea to - across construction intelligence, professional services, and brand consultancy.

Monday.com

A native CRM integration for a professional services recruitment client, connecting their pipeline tool directly to Kulea - no CRM switch required.

HubSpot

A native HubSpot integration built for a brand and design consultancy client - extending our work well beyond recruitment into agency and creative-sector CRMs.

Salesloft

A sales engagement platform integration, connecting Kulea's marketing automation events into the same sequences a revenue team already works from.

Pipedrive

Native CRM integration, with the same nightly sync and unsubscribe handling as our ATS integrations.

Construction intelligence, professional services recruitment, brand consultancy, and sales engagement - four different sectors, four different platforms, one integrations team.

Your stack, your way

A taste of what our integrations team can build

These are a few of the connections we've already built, for ourselves and for clients. Talk to us about what you're running, and we'll help you build your own best-of-breed stack.

Clay

Live signals straight into Kulea - a campaign fires the moment a Clay signal does.

Slack

Real-time notifications straight to your team's Slack, the moment a prospect engages.

Claude

Kulea runs its own MCP server, giving Claude and other AI assistants a direct line into the platform.

Zapier

Or skip us entirely - Kulea has its own Zapier listing for teams who'd rather build it themselves.

Prefer to build your own Kulea automations? See the full Zapier integration library.

A signal-led integration in practice

Barbour ABI + Clay: real-time triggers, not static lists

For a professional services recruitment client, we built a real-time trigger integration: when Barbour ABI flags a newly approved construction project, Clay enriches the relevant decision-makers automatically, and Kulea launches outreach the moment the data lands - putting our client in front of hiring decisions before competitors even know the project exists.

Signal-led integrations

Beyond CRM sync: live signal intelligence

Some of our integration work goes further than keeping two systems in sync. With Clay, we connect live intent signals - a new hire, a job change, a funding round, a newly approved construction project - directly into Kulea, triggering personalised outreach the moment the signal fires.

No manual list-building, no stale data, no copying and pasting between platforms. The signal fires, Kulea acts, and the resulting engagement flows straight back into your CRM or ATS for full visibility.

1

A signal fires

A new construction project, a job change, a company update - whatever's relevant to your business.

2

Clay enriches it

The right decision-makers are identified and verified automatically.

3

Kulea takes it from there

Personalised outreach launches automatically, with engagement flowing back to your CRM/ATS.

Our deepest expertise

Staffing and recruitment: four native ATS integrations

This is where we've built the most integrations, the deepest expertise, and the longest track record. If you're a recruitment agency, this is genuinely the strongest proof of what our integrations team can do.

V

Vincere

Trusted by 20,000+ recruiters worldwide. Talent Pool & Distribution List sync, custom automation plugins, and the only integration with a full feature comparison built natively.

Explore the Vincere integration

F

Firefish

The only marketing automation platform Firefish's own partnerships team recommends. Native sync, no workarounds, no CSV exports.

Explore the Firefish integration

B

Bullhorn

Real-time bot filtering means your engagement data reflects genuine human behaviour, not automated security scanners.

Explore the Bullhorn integration

M

Microdec Profile

Preferred Partner of Access Group. A genuine integration for agencies still running Profile, though the platform's own development has slowed considerably.

Explore the Microdec Profile integration

Any CRM. Any sector.

Already running something else?

Every other marketing automation tool sells you a login and a knowledge base. Kulea sells you an integrations team - and that team can connect to almost any CRM or platform with a working API, regardless of sector. Keep the CRM you already use and trust, and add Kulea's marketing automation on top - typically at a fraction of what your CRM vendor's own marketing module would cost you. HubSpot's Marketing Hub Professional, for example, runs to roughly £700/month before onboarding fees, just for the marketing layer.

Running something else entirely - a bespoke system, an industry-specific platform, anything with an API? Talk to us. We'll tell you honestly whether we can connect it.

"Kulea has helped our clients find practical integration solutions that bring marketing automation into legacy technology environments, giving them the tools to compete more effectively with other recruitment agencies using the latest recruitment CRMs."

"What really sets Kulea apart is their dedication to creating bespoke solutions for our clients and ensuring those solutions are deployed successfully from the start of the contract, and long into the future."

Harry Oakley-Jones, Head of Marketing Innovation, Thrive Recruitment Marketing

Want to talk through your specific setup?

Tell us what you're running - CRM, ATS, or anything in between - and our integrations team will tell you honestly what's possible.

Book a demo