Recruiters are experts at forging one to one relationships with their clients and candidates, but one to one relationships are impossible to maintain at scale. That’s why smart recruiters have turned to Kulea to personalise and automate every step of their candidate attraction process.
Kulea’s powerful, flexible, yet surprisingly easy to use marketing automation capabilities have enabled our recruitment clients to halve their candidate placement cycles and triple their placement rates.
Kulea is trusted by recruiters like you.
A conversion rate of 31% on the landing page for our lead magnet led to 37 new leads (and basically everyone clicked through from the email to the landing page then downloaded). From the downloads, we identified a guy through behaviour tracking (constantly kept visiting a job ad I had assigned a lead score to). From there, we called him and he is now interviewing at two separate jobs we are running, that when successful will be a £50,000 fee!!
“As a total newbie to the world of Marketing, I am very much the ‘Nan’ in Kulea’s tag line.
Kulea and Co have lived up to expectations and made what would otherwise be a very daunting process into one that is almost enjoyable!
I cannot rate the quality of their service high enough, from putting to rest my constant questions and queries, to showing me the vast potential of marketing automation. And with numbers like nearly 40% open rate from our first campaign, it’s hard not be impressed with what Kulea can do for a company’s marketing function.”
Of course, increasing efficiencies, cutting down on manual processes and automating communications can only be a good thing, but Kulea goes way beyond standard CRM automations, allowing recruiters to:
When recruiters started using Kulea, great things were bound to happen, and our recruitment clients have even started selling our automation tools back into their retained client base, improving their service offer and generating significant new revenues in the process.
Complete the form and one of our recruitment customer experience managers will get in touch.
Download our case study here
Premium insights and guides for the recruitment industry
Recruitment isn’t always an industry known for setting the pace when it comes to technology adoption, which is a shame, as when it comes to marketing automation, the benefits to consultants are clear. Recruiters live and die by the quality of the relationships they form with clients and candidates, and nothing builds relationships faster, or allows recruiters to scale those relationships more efficiently, than a high performing marketing automation platform.read more
Rather than running wild and spamming the crap out of your (soon to be ex) customers, let’s work together to get your email marketing right from the outset and secure that customer love-fest you know you crave. Here are three top tips that you may have never even considered….read more
From analysing your candidate’s facial expressions to delivering subtly different homepage experiences to CEOs in different industries, the rise in recruitment technology is here and we’ve identified some key trends that every recruiter needs to be aware of.read more
Double opt-in means that when someone new fills out one of your forms you require that they validate their email address via a double opt-in email. This is to confirm that the subscriber is who they say they are, in order to prevent fraudulent form filling by robots,...read more
Email deliverability is a tricky beast. Rules around what is, and what isn't considered spam are constantly evolving, and whilst every email provider will assure you that they're keeping up to date with best practise, not all of them do. Here at Kulea, we ensure your...read more
Landing pages are web pages designed with a single-minded purpose. They’re the obsessives of the internet, only interested in one thing, whether that be getting a visitor to provide their contact details, sign up for your webinar, or download a white paper. While your...read more
Whats your problem?
Your business is unique, but the challenges you face aren't.
In today's tough economic climate, saving time and money, generating more sales, and keeping your customers happy are challenges that face us all.
Marketing automation helps you meet those challenges head on, so what's holding you back?