Blog

This is where we'll try our very hardest to keep you up to date on the goings on here at Bletchley Park and the marketing automation industry at large.

What’s a lead magnet?

God us marketers love a buzzword. If we can’t obfuscate, acronymise (And no, I don’t think that’s a word either), or abbreviate, we simply won’t give...

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  Andrew Nicholson

  Tagged: Lead magnet   Content strategy  

  Streams: Marketing automation   Marketing best practise  

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