This is where we'll try our very hardest to keep you up to date on the goings on here at Bletchley Park and the marketing automation industry at large.

What’s a lead magnet?

God us marketers love a buzzword. If we can’t obfuscate, acronymise (And no, I don’t think that’s a word either), or abbreviate, we simply won’t give...

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  Andrew Nicholson

  Tagged: Lead magnet   Content strategy  

  Streams: Marketing automation   Marketing best practise  

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